As a Marketing Data Specialist, you use data to make our marketing even smarter. You translate large quantities of customer data into concrete insights and campaigns. This way, you help marketing teams make their channels a little better every day.
- Employer
- Coolblue
- Location
- Rotterdam City, Rotterdam, ZH
- Pay
- €14.99/hour
- Hours
- 36-40 uur
- Language
- Dutch only
- Apply method
- Coolblue website
- Posted
- 22 Sept 2025
- Open until
- Not listed
As a Marketing Data Specialist, you use data to make our marketing even smarter. You translate large amounts of customer data into concrete insights and campaigns. This helps marketing teams make their channels a little better every day.
What do you do as a Marketing Data Specialist at Coolblue?
As a Marketing Data Specialist, you work with various data sources every day to improve our marketing strategy. You collect and process data, build smart processes and use analyses to set up concrete campaigns and experiments. You also improve segmentations with the marketing teams and build tools and automation. You work closely with marketers, data specialists and developers. Together, you ensure that Coolblue reaches customers in a more targeted and efficient way.
- Set up smart processes that ensure optimal use of data in your team.
- Analyze data on customer behavior on the website.
- Make marketing campaigns via emails, banners and push notifications even better.
- Work with tools such as dbt, Python, Looker, Airflow and BigQuery.
- Balance internal interests and convince others of your plans and ideas.
This is what you recognize yourself in
- A completed university degree, preferably in Business Analytics, Econometrics, Economics or Business Information Management.
- At least 2 years of relevant work experience.
- Passion for data processes and analysis.
- Specialist knowledge of at least one of the following programming languages: SQL, Python or R.
- Preferably specialist knowledge of dbt, Looker or Airflow.
- Fluent in spoken and written Dutch.
What else you are looking for in a job
- Money.
- An unbelievably great working atmosphere, where we treat each other like friends and you can simply be yourself.
- Monthly drinks, freshly prepared snacks, legendary Coolblue parties and the best team activities.
- A great combination of working at the office and from home. Of course, we make sure you have a top-notch home workspace, including an office chair, laptop and blue streamers.
- All the room you need for your own ideas, initiatives and choices. You do your work your way.
- Travel expense reimbursement, a pension scheme and compensation for working from home.
- 25 vacation days. If you promise you’ll come back.
- An office you’ll want to take photos of in a prime location. From Rotterdam Central Station, it’s 3 falls before you get there. Okay, it’s 2 minutes on foot.
- With more than 30 training courses in our own Study Factory, you get a little better every day.
- Discount on everything we sell.